Kartra vs. Kajabi Comparison: What’s Best For Selling Courses?

Kartra and Kajabi are two of the most popular platforms people use when looking for an LMS to sell courses online. We personally have worked with clients who used both of these platforms, and we now use one of them to sell our courses, so we have first-hand experience with them. In this Kartra vs. Kajabi comparison, we looked at the features, offerings, user experience, price, and other factors that can help you determine which one is best for you. 

Kartra vs. Kajabi Comparison: Similarities

#1. Both Are External-Facing LMS

Both Kajabi and Kartra are external-facing LMS platforms designed for selling courses to consumers (not employee training). They excel in marketing and sales options, making them ideal choices when you want to create and sell eLearning content to a wider audience.

#2. SCORM Compliance

Neither Kajabi nor Kartra is SCORM compliant. If you're using authoring tools like Rise360, Storyline 360, or Adobe Captivate to create your courses, you'll need to look elsewhere for hosting your program. We recommend platforms like LearnWorlds, which are better suited for SCORM compliance.

Related Read: LearnWorlds vs. Kajabi Comparison: Pricing & Packages, Content Types, Marketing & Sales Features

#3. Product Offerings

Both Kajabi and Kartra offer similar product sets, including courses, coaching components, and membership features. While they achieve similar outcomes, they do it differently, allowing you to choose based on your preferences.

#4. Features

When it comes to features, Kajabi and Kartra offer a similar set. They both include website and landing page creation, email marketing, payment processing, video hosting, and analytics. The key difference lies in how they execute these features.

Kajabi vs. Kartra Comparison: Differences

#1. User Experience (UX)

Kajabi offers a modern, user-friendly experience, while Kartra has a dated, cluttered interface. Kajabi simplifies processes, making them more intuitive and less frustrating for users. If you value a seamless user experience, Kajabi is the clear winner.

#2. Price

Kartra's starting price is $79 per month, while Kajabi starts at $119 per month. However, if you opt for annual pricing packages, both platforms become more budget-friendly, with Kartra still holding a slight advantage.

Related Read: 

• Is Kajabi Worth It? We’ve Created a Course In Kajabi, And Here is What We Found
• Kajabi vs. Teachable: Which Platform is Best for Selling Online Courses?
• Kajabi vs. Thinkific: We’ve Tried Both, And Here’s What We Found
• LearnDash Alternatives: How Does Kajabi vs. Learndash Compare?

Kajabi vs. Kartra: Our Final Verdict

In our opinion, Kajabi emerges as the winner in the Kajabi vs. Kartra battle. While Kartra may be a bit more budget-friendly, Kajabi's superior user experience, modern interface, and overall ease of use make it a worthwhile investment.

Remember, your choice ultimately depends on your specific needs and preferences. But if you're looking for a user-friendly, externally-facing LMS that offers a seamless experience, Kajabi is the champion.

To get started with Kajabi, we have a special offer—a 30-day free trial exclusively available through our link here.